About me...

I love people, ideas and culture - bringing these together to find creative and informed solutions to the business challenges at hand.

Starting with an early passion for design, I dived into academia before focusing in on commercial work. I have spent the past eight years combining each of these fields through my work with agencies, brands, creatives and non profit organisations.

For me, its all about understanding the nuance of the challenge - identifying the sweet spot for informed and original development that can help develop a positive place for brands in culture and category.

Whilst I am London based but have built my expertise working with a host of international clients and projects.

If this sounds helpful to you, or if you'd just like to talk about another project you have, please do get in touch - I'd love to work together.